Every customer is different, and the creators of If-So recognize that.
This WordPress plugin helps display dynamic content to site visitors based on “conditions” (or parameters), such as search terms, location, pages visited, or the number of visits.
Compatible with any page builder, If-So lets you customize any content on the page (even menu items) and allows you to create as many versions as you want.
With this dynamic content, your site visitors will get a personalized, relevant experience, thus improving conversion rates.
Create dynamic content and calls to action in minutes—no coding required.
If-So also allows you to create dynamic calls to action based on the time of day as well as your business hours.
For instance, you can make a CTA that says “Click to Call” when your business is open or use a form to capture lead information during the hours your business is closed.
Plus, you’ll be able to segment your users into groups and serve dynamic content to those groups based on their shared characteristics.
Segment users into groups and show these groups strategic content.
By creating a more seamless and relevant experience for your site visitors, you’ll increase conversions in a pinch.
If-So takes into account which pages your visitors have already looked at, so you can serve content that’s in line with their stage of the buyer’s journey.
With the Google Ads condition, you can tailor your landing page content to the user’s search term, creating a coherent experience for potential customers who find you through Google.
Serve dynamic content to visitors who came to your site from Google Ads.
If-So lets you add a selection field that allows visitors to choose the most relevant content for them.
Based on their self-selected demographic, geolocation, buying intent, or other parameters, you can deliver the dynamic content that’s most helpful to them.
Allow users to select their own content to offer more value to visitors.
If-So’s built-in statistics paint the picture of how many times each version was viewed and how many people converted.
If you want more data, you can integrate Google Analytics to track the visibility of each version and segment your reports accordingly.
Use built-in analytics to see how your dynamic content performs.
You’ve got a secret tool you can use to get data-driven answers based on visitors’ personal characteristics and interactions with your site.
Increase relevancy and boost conversions by delivering dynamic content to your site visitors with If-So.
Get lifetime access to If-So today!